Student Success Story
Student Success Story: Ewan from Le Fourneau Digital
Ewan, the creative force behind Le Fourneau Digital, has completed the Brand Process Savvy course and shared his transformative journey with us. This course, is designed to help creatives streamline their branding process and charge high-end branding rates - read more to see how it has impacted Ewan's approach to visual identity creation.
Biggest Takeaway
Ewan’s biggest insight from the course was discovering the power of the One Concept Method. This innovative approach has revolutionized his process for developing visual identities, allowing him to focus on a singular, cohesive concept that truly resonates with the client’s vision. By streamlining his workflow, Ewan can produce high-quality designs more efficiently and effectively. Additionally, this method has significantly improved his client interactions, securing their approval with minimal revisions. This method has not only saved time but also enhanced the overall creative satisfaction for both Ewan and his clients. Keep reading for his recap of a project where he utilized the One Concept Method.
Project Spotlight: Les Invendus de Ker Lann
The project for the association "Les Invendus de Ker Lann" represented a unique opportunity to contribute to a noble cause: the fight against food waste, while supporting students in France. This initiative, launched by students, recovers and distributes unsold food from local bakeries and trade schools on campus, making French gastronomy more accessible. Since its founding in 2017, the association has developed a visual identity from the start of the 2021 academic year, and further refined it for the start of the 2022 academic year, seeking to communicate the values of community and sharing.
The main challenge of this project was to create a graphic identity and reusable communication templates that would reflect not only the association's values of solidarity and sustainability, but also its dynamism and appeal to the student community. The aim was to ensure consistency and effectiveness across all communications media, so as to enhance the association's visibility and impact.
We approached this project with a focus on creating a strong, recognizable visual identity. This included the development of templates for social networks, as well as the design and development of a website, which serve as digital showcases to actively promote the association's activities. Each communication element was carefully crafted to ensure consistency and reinforce the association's message, highlighting its significant impact on the student community.
Challenges and Solutions
Ewan’s main challenge was to craft a graphic identity and reusable communication templates that reflected the association's values of solidarity, sustainability, and dynamism. He aimed to ensure consistent communication across all mediums to enhance the association's visibility and impact.
He developed templates for social networks and designed a website to actively promote the association's activities. Every element was designed to ensure consistency and strengthen the association's message, highlighting its significant impact on the student community.
Client Satisfaction
Incredibly, the project required zero revisions. The association was thrilled with Ewan’s work, praising the quality and effectiveness of the visual identity he created.
Final Thoughts
Ewan proudly represents France and its rich gastronomic heritage through this project. His experience with the Brand Process Savvy course has not only honed his skills but also enabled him to contribute to a noble cause. Ewan hopes that sharing his success story will inspire other creatives and help him further develop his business.
Explore Ewan's Work
To see more of Ewan's incredible work, visit his project showcase on Dribbble here.
Want to see how the One Concept Method can improve your graphic design business? Discover Brand Process Savvy here!